Content Development

Content To Capture Hearts and Minds, An Produce Results

We are a marketing, social media, content creation, and web development company with over 20 years of experience. We have worked with a variety of clients in The Gambia, including analytical chemistry companies, soap and shaving product manufacturers, afro-pop and afrobeats artists, record labels, concert promoters, real estate developers, and travel and tourism businesses.

Our content projects have included feature-benefit lists, user guides, technical specifications, brand positioning statements, product positioning statements, competitive comparisons, travel itineraries, and scientific papers. We can tailor our content to a variety of audiences, including B2B and B2C customers.

Our team of experienced copywriters has a deep understanding of marketing and branding principles. We can write content that resonates with your target audience. We also have a team of editors who will proofread your content for any errors.

Copyrighting Process Flow

1.  Project briefing: I meet with you to discuss your project goals, audience, and branding requirements.

2.  Outline: I draft an outline of all the content that needs to be written, and provide several sections fully written for discussion and feedback.

3.  Copywriting: I write all content following the agreed-upon voice, tone, style, language, and grade level. I use my expertise to create content that is engaging, informative, and persuasive.

4.  Editing: A proofreader I work with corrects any errors in the content; before delivering the final project. I also provide you with a revision period so that you can make any final changes.

We want to make sure that you are happy with your project, so we welcome your feedback at every stage of the process.

If you have any questions or would like to discuss your project in more detail, please contact us.